Saturday, September 28, 2013

Do You Really Need to Sub-tweet? If So, Can You Do It Positively?

Ok, I get that the title to this post is in itself something like a sub-tweet. Mainly because I am not calling you out in public.

I have noticed a lot of sub-tweets and way too many of them seem to be negative and aimed at someone in particular. It seems to me that this is the digital equivalent of calling your friends up and 'discussing' someone with them. Not too productive, but it sure can be fun to back bite, right?

What if you saw someone sub-tweeting positive things. Today I pushed out some positive sub-tweets and got Twitter crickets in response. If you saw them did you think I was tweeting about you? I hope so.

I am by no means perfect and I am sure I have sub-tweeted negative things before. Funny thing is, whatever the problem was I was tweeting about didn't get solved through that tweet. Perhaps there is a bit of value in venting.

I just want to encourage you, if you sub-tweet something negative try to follow that with something positive. After all, we don't want our streams to be full of negativity. The least we can do is put some balance in, right?


  1. Well said, Will. Even in pushing back or challenging we can do so with direct, respectful honesty. I've been guilty of this, but try to be mindful of being constructive and open as opposed to destructive and subversive, or sub-tweetive.

  2. I'm going to ask the obvious question: What is a sub-tweet?

    1. A sub-tweet is when you tweet something to someone without using their name. For example, "I can't believe you don't know what a sub-tweet is #noob" Typically it is negative like that.

    2. Aaaaah, gotcha. I've been on Twitter since 2008. I'm very familiar with the practice, but I've not heard that nomenclature before.